My team and I chose to redesign the W.O.L.F. Sanctuary’s brand and website for, one, the obvious reason — wolves are incredible and amazing creatures. Two, we knew that we would be able to help them create a more cohesive and current brand story.
The W.O.L.F. Sanctuary is currently in a location where they are forced to remain a private sanctuary. W.O.L.F. is more than a sanctuary for wolves. It is also a place where humans and wolves can gain a better understanding of each other, a place where the wolves are safe and undeniably happy.
The redesign was inspired to give W.O.L.F. a distinguishable brand presence and an even bigger support network. We aimed to help W.O.L.F. gain enough support so they can move to a bigger and better location and be able to help more wolves while also educating the public!